Windows Mobile is one of the oldest platforms and is still present on the market. Among its competitors are the strongest brands for smartphones: Android, Blackberry, and iOS. That’s why Windows mobile apps producers should pay special attention to testing process. On the 29th of October, 2012 Windows Phone 8 replaced its predecessor, Windows Phone 7.
Nevertheless in order to experience the delights of the new mobile operating system, most of the apps should be re- written or modified. While Windows Phone 7 Marketplace has private beta group support added by Microsoft, the 8th version still does not. Thus it requires a lot of testing work which not every developer can perform.
Today a lot of app developers resort to outsourcing to achieve higher results that will definitely affect app’s ratings and positions.